Swing in Rhythm Karina Dukalska Flyer
 

Swing in Rhythm

Visual identity, Custom typography & Print

 

overview

Swing dance school Swing in Rhythm has asked for flyers for promotion of their classes. The school did not have a set visual identity nor keen to keep their old logo, but requested a jazzy aesthetic to highlight all of the swing (jazz) dances that they teach.

I used my knowledge in design aesthetics used in jazz record covers to define a colour palette and flowy layout to answer their brief.

The flyers include the vibrant and playful tone and values of the school, and custom typography that can be used as a logo for the school once they have the budget in the future. I supported the client with the printing process, paper types and finishes, advising on the printer services, and exporting the file according to the printer’s requirements. 

 

extra detail

  • Event happened 7th November 2021.

  • A5 flyers were printed on Bio Top 300 g/m² paper with a matt coating.

  • Print run: 10 posters.

  • Social media visuals consisted of: Instagram posts, Facebook event banner and a digital poster.